Social Networks Essay Example | Topics and Well Written Essays - 250 words - 1

Social Networks - Essay Example Since their introduction, the social networks have swept away the market through their presence. All the major activities are seen to be handled by and helped by the social networks. The future will be no different and will provide a similar platform for success. The social networks have allowed for keeping the different stakeholders in contact.Jayson DeMers in her assessment has stated that United States Small to Medium scale enterprises have in majority already equipped themselves with the services of the social networks (Demers, 2014). Consultancy and experts views from different sectors and angles of the private clients is another added function that has been provided for by the social networks. The concept of entrepreneurs as well as the free lancers who are willing to work on different scales and available to provide their expertise to the business organizations make up for another area of modern development as a result of social networks.The social networks have provided a mea ns of advertising and a platform for promotion for the businesses and their products. Many examples can be seen from the American local industry. The Coconut Bliss (Mershon, 2012) is an example that has hit the social networking industry by storm. Through the advertisement on the social networks, the sales grew by multiple proportions. The added features of the free communication and availability of photos and other features of the social networks make it easier for the overall process to be undertaken.

An Essay on the Characteristics and Development of Ancient City-States Essay Example for Free

An Essay on the Characteristics and Development of Ancient City-States Essay A city-state is defined as an independent or autonomous entity whose territory consists of a city which is not administered as part of a local government. Through reading the articles of Larson, Westenholz, and Neihmer it becomes apparent that city-states differ depending on the region and time they are in, and the purpose they serve. The three specific examples that come to mind are the Phoenicians, Assyrians, and the Sumerians. All three of these had unique characteristics that define each society; however, all three societies displayed enough similarities to make them definable as ancient city-states. One of the defining characteristics of a city-state is the fact that it is a self-governing and self-sufficient entity. Ancient city-states provided the first clear evidence for social stratification and most city-states contained a ruling family or dynasty, which controlled the city-state and it’s surrounding hinterlands by managing the land, water, and other natural resources. Each city state also contained a council of elders which helped the ruling family serve as a controlling body of local policy. However in Assyrian city-states there also existed a year-eponymy, which was a person who was elected for a single year to serve as the head of the city hall. He acted as the head of the city and carried out the executive orders form the higher officials suchas the king and the elders. In Sumerian city states, kings were referred to as â€Å"ensi† or â€Å"lugal† which were names that were meant to display to citizens his power and importance, and made his rule indisputable within society. Kings were relied upon to build not only monumental structures and temples for their respective deities, but also to maintain a functional infrastructure. In Phoenician city states, The king was landlord of pretentious places and sacrificial buildings. This display exists in many city- states and not only in Phoenician culture. The king demonstrated his power through buildings such as tombs and temples, but however, he was also the leading figure in charge of maintenance of public places, and in most cities, the defensive wall. There is sufficient evidence of city-walls consistently across all ancient city-states, but the reason these walls existed remains unclear. There is no archaeological evidence of warfare, or conflict between city- states. One of the most logical reasons for these walls to exist was to serve a symbolic purpose because the interior area would be posses a more clear political identity. The Assyrians, in dealing with enemies, took a unique and strict political regime that limited trade and dealings with other city-states, and as evidenced by the archaeological record, in a letter. Their particular rule stated that if any merchant traded with a Akkadian Amorite or a Subariean, then the merchant would be put to death. Laws such as this one established a clear political stance that many cities held on many issues concerning interactions with outsiders. Though The city ruler acted as the city god’s human deputy and managed the assets of the city as a whole. there is also sufficient evidence for long- distance trade. City- states developed in Phoenician, Assyrian, and Sumerian society as important trade resources and had a significant impact on culture. Prominent city-states were key to cultural development because they were able to support local artisans and were key centers of trade, which enabled different cultures to influence one another. Sumerian city-states were located in key trade locations because their own agricultural opportunities were scarce, and they heavily relied on the trade of barley, beer and textiles to other places in order to obtain food resources form elsewhere in order to support their population. In Assyrian society, the economy was controlled by ruling families and therefore, trade was regulated depending on the ruling class. These city-states productivity was dependent upon the weather for that year, so trade would fluctuate depending on the success of the season. For Phoenician city- states, there is sufficient archaeological evidence for long- distance trade, shown in the influence and presence of foreign art and style. Furthermore, archeological evidence is supplied in the discovery of cylinder seals, which were used to ensure the authenticity of the item being traded or shipped, and ensure its condition, if the seal remained unbroken. Key developments in ancient city- states are displayed in the changes of city plan’s and architecture, as well as further developments in trade. In some cases, cities were set up in tribute to a specific deity. These cities were mainly located on a hill, with a temple on the highest point, with the rest of the city built around the center temple. These temples not only served as places of religious worship and practice, but also served as cultural and economic centers. A distinguishing characteristic of many ancient city- states is, dominant palaces, temples†¦of sometimes monumental size and form†¦lie next to tightly knit living quarters traversed by an irregular network of streets, and in most cases these cities had irregular and unique city plans from one another. The proximity of the households to the temple showed the importance and the involvement of the temple in the daily life of the citizens. Furthermore, the layout of the city also demonstrates social stratification.

Phone Booth Essay -- essays research papers

Phone Booth, a sort of Speed-meets-Twelve Angry Men, is kept basically within the confines of a single "room" and focuses on a life-or-death dynamic between two men, one of whom is a psychopath with a dangerous weapon. At 84 minutes, the premise of Phone Booth just reaches the stress breaking point at its climax. In other words, you can suspend disbelief only so long, and about 75 minutes is it for this one. Still, it ¡Ã‚ ¯s a tense, taut thriller while it lasts. Colin Farrell plays Stu Shepard, a fast-talking, fast-pulling publicist who wants everyone who ¡Ã‚ ¯s anyone to think he's on top of the world. Wearing Italian suits and a knock-off designer watch, he struts down the sidewalks of Manhattan (somewhat reminiscent of the Saturday Night Fever scene), talking on two cell phones and a payphone. The payphone is to call his sweetie-on-the-side so that a record of her number doesn ¡Ã‚ ¯t show up on his cell bill and alert his wife to his deception. Stu ¡Ã‚ ¯s daily routine, unbeknownst to him, has caught the attention of a psychotic sniper with a God complex. The sniper calls Stu in the phone booth, and tells him that he is "guilty of inhumanity to your fellow man" and the "sin of spin." Parties guilty of such grievances may not leave the phone booth, under any circumstances. The mental game of cat-and-mouse unfolds amidst the murder of a pimp who wants to use the phone, the showdown with police (Forest Whitaker as the captain is excellent), and the sho...

Communication in Health & Social Care Essay

1. Understand why effective communication is important in the work setting 1.1 – Identify the different reasons people communicate To express needs; to share ideas and information; to reassure; to express feelings; to build relationships; socialise; to ask questions; to share experiences People communicate in order to establish and maintain relationships with others, to give and receive information and instructions, to understand and be understood, to share opinions, knowledge, feelings, emotions, to give encouragement and show others they are valued. see more:people from different backgrounds Communication is an essential tool a carer can use to meet the needs of those they are caring for. It is a basic requirement of my job role to communicate with individuals and their families, other members of staff on a daily basis. Communicating with other staff members ensures effective team working and continuity of care. It also ensures any health and safety issues are recognised and reported. All carers attend hand over at the beginning of each shift and also complete communication books after attending an individual, thereby keeping other staff informed and aware of current situations within the workplace. Individuals communicate with carers to express their needs and preferences and to ensure they are met. As a carer I would discuss the options and choices available to the individual to allow them an informed choice regards their care. 1.2 – Explain how communication affects relationships in the work setting Effective communication is more than just talking, and is essential for the well-being of the individuals you care for. It includes body language, gestures, facial expressions, positioning and appearance. It is important to be aware of non-verbal communication when interacting with individuals at work. Communication is a fundamental relationship-building skill in the workplace. If people don’t communicate well they limit their ability to connect on any meaningful level and, at the extreme, can create conflict. Positive communication skills like listening, open questions, calm tone of voice. These help bring people together because they are behaviours that lead to creating relationships. Workplace relationships also become a lot stronger when people can clearly and effectively communicate what they need and allow others to do the same. 2. Be able to meet the communication and language needs, wishes and preferences of individuals 2.2 – Describe the factors to consider when promoting effective communication It is impossible to do without communication in health and social care, we have many reasons to communicate and it is essential communication is done effectively without misunderstanding others or being misunderstood. We communicate with: Patients, residents, clients, Health care professionals, Managers and supervisors, Family and friends. Factors to consider: – that most communication is non-verbal, that information must be factual and concise and not be littered with personal opinions (and documented in the same manner). Documented care should be dated, timed and signed. This last point is particularly important when maintaining medication records). There are many other factors to consider when promoting effective communication such as: – environment – is the location correct, it is noisy, do you need privacy, is the communication able to flow freely whilst doing a task or is a formal place required. – proximity – the better you know a person the closer you will be and sharing information is easier – closeness can encourage effective communication. Do you need to reposition yourself or say chairs around you to ensure you make effective use of the space around you so it is not a barrier to communication. – body positioning/body language – do you need to lean towards the person to encourage communication and show them you are interested but going too close can be invading someone’s â€Å"space†. Standing directly in front of someone may be interpreted as being too direct. Body language needs to be considered – arms crossed can be perceived as defensive and not open to communication. Standing over a person may also seem intimidating – do you need to kneel down onto someone’s level. – touch – A light touch on a person’s arm or hand can communicate caring and understanding, but sometimes touch can feel intrusive, even threatening. Touch is a safeguarding issue and you must never impose yourself physically on a vulnerable adult. You also need to consider the method of communication and what is the best way for effective communication such as – written (emails, texts, letters, reports etc), verbal (face to face or over telephone). You will also need to consider cultural differences when promoting effective communication. Acknowledging and responding to the cultural aspects of a person’s identity and care needs are strategies that are likely to enhance communication. Avoid general assumptions that beliefs about issues such as diet, personal care practices, sleeping arrangements and ‘health’ are shared by all service users. Another factor is language differences – Language is a central feature of any communication process. There is often an assumption in care settings that the language of the dominant culture should be used, which in most cases is English. Where care professionals are involved, this may also include use of technical health or social care jargon. Avoid using jargon where possible as it can confuse service users who are unfamiliar with the specialist terms. Physical difficulties influence the way individuals are able to communicate. This is another factor to consider. You need to be sensitive to the specific needs of individuals so communication is facilitated from the start. For example, if a person has difficulty enunciating (speaking clearly) following a stroke, allow enough time for a conversation to take place, check frequently that you are receiving their message correctly and reassure the person that they don’t need to rush. You also need to fact in those people with hearing difficulties or those who are visually impaired. You need to consider whether the person’s hearing aid is in and working, speaking clearly and concisely, ensure you speak directly to the person’s face or in front of them. Use facial expressions to aid understanding. With visually impaired ensure you introduce that you are there before launching into a conversation, use light touches on the body to let someone know you are there and make sure clearly end a conversation and let the person know if you are leaving. 3. Be able to overcome barriers to communication 3.1 – Explain how people from different background may use and/or interpret communication methods in different ways Diversity is something to be celebrated however everyone being different can cause issues with communication. We are all different and interpret information in different ways so we need to ensure we consider peoples differences when communicating. Cultural differences can mean people interpret communication differently. What is acceptable in one culture may not be in another e.g. a handshake between a man and woman may not be allowed, addressing the opposite sex may not be allowed, personal care of the opposite sex may not be allowed. People may also not be competent in communicating effectively – they may not have had a formal education or have special educational needs therefore it is important to consider how that individual can interpret information and in turn communicate themselves. In simple terms a person’s personality also affects how they communicate and respond to communication. A quiet introverted person may not be heard about a loud extrovert person. Also that person may not be able to digest information in a room that is full of loud, noisy people. Similarly a person who likes noise and a room full of chatter may not prefer a quiet environment and could â€Å"switch off†.

Counseling Assessment Paper

Counseling Assessment Paper Janell Brazeal BSHS 321 June 12, 2012 Joel Sadowsky Counseling Assessment Paper The life of a counselor is spent by talking with and listening to people. The main point of the counselors’ job is to interact with their patients and advise them on personal, family, educational, mental health and career problems they might be experiencing. Generally, counselors specialize in a specific field, such as; school counselors; rehabilitation counselors; mental health counselors; substance and behavioral disorder counselors; and marriage and family counselors.One important thing a counselor needs to have is active listening skills. In reviewing my practice counseling interviews, and the written feedback I received from my colleagues I was able to see my strengths and weaknesses. Behavioral research studies done over the past 40 years have isolated three key characteristics of feedback. They are classified as specificity, empathy, and inquiry. These three eleme nts represent key feedback skills so trainers can teach and assess effectively. Lawrence, 1995). My first interview, my client was sent to me for grades dropping. Before coming to see me, my client was a straight â€Å"A† student until she started working after school and joined a band which practiced three times a week. Her main concern was her parents finding out that she was failing three classes and that they would make her quit band, she didn’t care so much if she had to quit her job. My second interview, my client was referred to me for time management.She needed help figuring out how to manage her time, between being a full-time mom; student; and wife. She feels guilty for making time to work on her studies because it takes time away from her children and husband. Her husband is the main provider for the household, so the only time she gets to work on her studies is when he is home from work. The constructive feedback I received back from my colleagues was that I offered first-rate eye contact; my body language was focused on the client.I saw in my playback video, I sat straight and leaned in a little towards my clients, so I can hear them better. I asked direct questions, such as; how do you think your parents’ would react? How do you feel about your failing grades? What do you think you can do differently to improve your grades? Have you talked with your family about the importance of getting your studies and assignments done one time? Before ending my counseling sessions, I did set the expectations for my clients’ next visits.Watching the video playbacks, I did notice a few mistakes and what I need to work on next time. I missed sharing with my client the confidentiality codes, I was a bit out of words, and I know better not to chew gum during an interview. I also gave advice in one of my interviews, which we were not supposed to do. What I think went well during my interviews is I offered that first rate eye contact, I ha d a formal ending and set the expectations for my clients next visits.What I would’ve done differently during my interviews, is take make notes, asked more questions, and not offer advice. In conclusion, the life of a counselor is to have active listening skills. The counselors’ main job is to interact with their patients and offer advice/suggestions when needed. When we don’t use active listening skills, we’re not allowing ourselves to hear what the other person is saying. References Lawrence, Harriet V. Wiswell, Albert K. Training & Development, Feedback is a Two-Way street, July 1995, pg. 2

Free Essays on Indian Removal

The decision of the Jackson administration to remove the Cherokee Indians to lands west of the Mississippi River in the 1830’s was more a reformulation of the national policy that had been in effect since the 1790’s than a change in that policy. It was more of a reformulation because Jackson acquired more Cherokee lands, he gave them an ultimatum, and he tried to persuade the Indians to move. After 1825 the federal government attempted to remove all eastern Indians to the Great Plains area of the Far West. The Cherokee Indians of northwestern Georgia, to protect themselves from removal, made up a constitution which said that the Cherokee Indians were sovereign and not subject to the laws of Georgia. When the Cherokee sought help from the Congress they only urged them to move. However, the Supreme Court in Worcester vs. Georgia ruled that they constituted a â€Å" domestic dependent nation† not subject to the laws of Georgia. Andrew Jackson’s decision to remove the Cherokee Indians to lands west of the Mississippi River was a reformulation because it continued Washington’s, Monroe’s, and Jefferson’s administration to acquire Indian land. The administrations during the 1790’s to the 1830’s had gradually acquired more and more land from the Cherokee Indians. According to Document A, the map shows the relationship between time and policies that effected the Indians. From the Colonial and Confederations treaties, a significant amount of land had been acquired from the Cherokee Indians. On December 8, 1829 Jackson gives a speech and the objective seemed to be to convert the Cherokee Indians from hunters into cultivators but the underlying reason for the movement is for gold which was found in Georgia. (Doc.O) In 1906 Jackson gave the Cherokee Indians an ultimatum, which stated the Cherokee Indians move west of the Mississippi or they will have to abide by the laws of Georgia and the United States. The Cherokee Ind... Free Essays on Indian Removal Free Essays on Indian Removal The decision of the Jackson administration to remove the Cherokee Indians to lands west of the Mississippi River in the 1830’s was more a reformulation of the national policy that had been in effect since the 1790’s than a change in that policy. It was more of a reformulation because Jackson acquired more Cherokee lands, he gave them an ultimatum, and he tried to persuade the Indians to move. After 1825 the federal government attempted to remove all eastern Indians to the Great Plains area of the Far West. The Cherokee Indians of northwestern Georgia, to protect themselves from removal, made up a constitution which said that the Cherokee Indians were sovereign and not subject to the laws of Georgia. When the Cherokee sought help from the Congress they only urged them to move. However, the Supreme Court in Worcester vs. Georgia ruled that they constituted a â€Å" domestic dependent nation† not subject to the laws of Georgia. Andrew Jackson’s decision to remove the Cherokee Indians to lands west of the Mississippi River was a reformulation because it continued Washington’s, Monroe’s, and Jefferson’s administration to acquire Indian land. The administrations during the 1790’s to the 1830’s had gradually acquired more and more land from the Cherokee Indians. According to Document A, the map shows the relationship between time and policies that effected the Indians. From the Colonial and Confederations treaties, a significant amount of land had been acquired from the Cherokee Indians. On December 8, 1829 Jackson gives a speech and the objective seemed to be to convert the Cherokee Indians from hunters into cultivators but the underlying reason for the movement is for gold which was found in Georgia. (Doc.O) In 1906 Jackson gave the Cherokee Indians an ultimatum, which stated the Cherokee Indians move west of the Mississippi or they will have to abide by the laws of Georgia and the United States. The Cherokee Ind...

How To Be A Successful Blogger In 12 Steps From Popular Bloggers

How To Be A Successful Blogger In 12 Steps From Popular Bloggers What do they know that you don’t? Those top bloggers, with their armies of fans, making waves  across the Internet. What do they have that you don’t? Well, in this research article, you’re about to learn the top 12 secrets of eight of the world’s top bloggers so you can learn how to be a successful blogger, just like them How To Be A Successful Blogger In 12 Steps From Popular Bloggers What Makes Them A Top Blogger? This list isn’t an official Top 8 like you hear on the radio. Nobody, not even Google or Alexa, has  enough traffic information to create a real ranking. The bloggers on this list are the top bloggers in their niche, or incredibly up-and-coming bloggers, based on  detailed research (and lots of coffee drinking). But what they did have to do was meet a certain criteria that looks like this: These folks are frequently featured on top ten and/or top blogger lists for their niche. They didn’t buy an established blog; they grew it from nothing. They have a mailing list or social media following of 10,000 or more people. They're actively producing content. A Look Behind The Research We care about content here at . And how you can create better content:  This research aims to reflect that. I’ve used BuzzSumo’s content analysis tool, as well as my own research, to focus on the content these bloggers have  produced and how it’s made them a success. This covers, but isn’t limited to: Content length Their content (and if their readers are content with it) Visuals Social media All with the goal of showing you what they do and how you can do it, too. Each section breaks down a blog, their content, and what they’ve done to become successful- and how to be a successful blogger all by yourself. If you’re ready, let’s get into it, shall we? How To Be A Successful Blogger With 12 Lessons From The ProsJon Morrow: Publish  Consistent Content To Build An Audience Of Loyal Fans Jon's blog,  Boost Blog Traffic, is a powerhouse in the blogging niche. It covers all the tools and skills a blogger needs to become a success in the least amount of time possible. And, Jon is reportedly making $100,000 per month from this blog alone, which is testament to his abilities as a blogger. Let’s look at how he’s done it... #1. Consistency Is Key Jon has a strict posting schedule of only one post per week, maximum. And, more often than not, that post is released on a Thursday. While that isn’t concrete- the blog occasionally posts on other days- that’s when he achieves the most success. Which shows his audience knows when to expect content, and is flocking there as soon as it’s released. That consistency doesn’t just apply to when he posts his content. It’s also in how he writes his content. For example, the introductions to all of the blog's posts (even the guest ones) follow the exact same style. Take a look at this from one of their first ever posts back in 2012: And this one from December 2015: The process may have been refined, but it’s still the same. That’s over three years of consistency just in their introductions. Heck, even the same opening sentences show up from time to time! What That Means For You... Be consistent with your content. And, not just when you post it, but the style you write it in, too. Give your audience something to expect, and a style that feels like ‘home’ when they read it. The more familiar and consistent it is, the more likely they are to return. Recommended Reading: How To Publish More Consistent Content That Will Help You Grow A Successful Blog Chiara Ferragni: Blog Frequently And Focus Your Energy On One Social Network Chiara Ferragni, or The Blonde Salad, is a prolific fashion blogger. And, thankfully, you don’t need to know your Jimmy Choo’s from your Louboutins to understand how she became one. Admittedly, she was employed as a Guess model which gave her some platform to build from. But that doesn’t make what she’s done with this blog any less impressive. Because to consistently get over 2,000 shares per blog post means that your content has to be good. From my research, this comes down to two easy-to-replicate steps: #2. Maintain A Predictable Frequency Between Monday and Friday, she posts content of different lengths at least once a day. As Matt Cutts from Google notes says, publishing content frequently can help you build an audience who checks in often to catch the latest information from your blog. #3. Build One Clear Distribution Channel While it’s definitely beneficial to get yourself out there on every form of media, it can be  more effective to focus on fewer, or as is the case here, just one channel: Facebook. By focusing on building her Facebook presence, Chiara's  able to predict and manipulate a large source of her traffic. Plus it’s much easier to build a following on one channel than on multiple. Which is why her blog's Facebook page has over 1,192,000 likes and counting. Post valuable #content frequently to build a loyal audience. #bloggingWhat That Means For You... If it suits the style of your blog, post content more frequently to drive more traffic back to your site. It doesn’t have to be long; it just has to be valuable and informative. Narrow down your social media focus instead of trying to cover all of them. Build up an authority standing on Facebook or Twitter and then expand. Recommended Reading: How To Promote Your Blog With Social Media Matthew Woodward: Know Your Audience And Dream Bigger I’ve been fortunate enough to work with Matt on a number of projects. And, in the world of effective SEO, he’s one of the go to guys. From working alongside him, I know three things to be true: He spends a painstaking amount of time getting to know his audience. He is extremely particular about his content. He’s a ferocious networker. So let’s see how that impacts his blog, and how he’s turned it into a success. #4. Understanding Your Audience, And Engaging Them, Is Crucial... Matt’s content doesn’t really go viral. In fact, his social shares are some of the lowest here: But what he lacks in social shares, he makes up for in comments and engagements. Matt goes out of his way to talk to, and get to know, his audience on a different level. It’s not blogger to audience, it’s friend to friend. And that's why his posts regularly exceed 60 comments. He constantly surveys and asks his audience what they want, how they want it, and when they want it. There is no such thing as filler content either. He doesn’t have any fluff that just fills a posting schedule. He only provides long-form, actionable, or insightful content that his audience will benefit from. This level of control for him- and his readers- makes sure that there’s a consistent flow of traffic, and that Boost Blog Traffic style of brand-standard-ness throughout his content. #5. ...But Not As Important As Outreach. What has truly helped Matt get this blog to such heights is getting out there and networking with other people in the niche. You just need to look at his ‘As Seen On’ page to see just how hard he worked at that: And, all of that exposure has given his site thousands of backlinks from high quality, authority sites: Which helps him bring in over 30,000 sessions a month from Google and organic sources alone. What That Means For You... While social shares are important as a metric, they can sometimes cloud your measurement for success with vanity. And, it’s possible to have lots of success without ever going viral. Instead, take the time to get to know your audience- through surveys and emails and polls- to find out what they want and give it to them. While you’re finding out what your audience wants, be sure to reach out  and find opportunities to write for other blogs in your niche, too. Not only does this help for SEO, but it helps for your overall branding and drives traffic to your content from other authorities, too. Recommended Reading: 3 Hidden Google Analytics Reports To Help You Understand Your Audience 25 Lessons From Guest Blogging For The Top Blogs In The World Benny Lewis: Build A Personalized User Experience Benny Lewis is a language specialist from Ireland. His blog, Fluent In 3 Months, has rocketed him to Internet stardom in recent years. It’s led him to become a published author, and to even give a TEDx talk in Poland. Aside from speaking 11 different languages, he’s managed to build a mailing list of more than  150,000 people. While the BuzzSumo data on Fluent In 3 Months is a little fuzzy, a deeper look into the blog gives you simple insights into how he’s become so successful. #6. It Starts With Personalization... Benny’s blog is not about him. It’s not a way to boast about how many languages he speaks or about how good he is at teaching. Instead, it’s all about you and what you want to achieve. When you first come to his site, he asks you what language you want to learn, and provides a tailored email course for you right away: That means  he’s never sending junk content to his list. And, he’s getting all the benefits of email list segmentation, like the ones MailChimp found here: So not only is he providing consistent, valuable content to his readers directly to their inbox- he’s laser-targeting them and increasing his opens, and eventual social shares, by doing so, too. An average post gets 780 shares. That's quite an achievement. #7. ...And It Ends With User Experience. The rest of the site is built around what you want, too. Instead of wading through blog posts trying to find the one you want, Benny has set his site up to be: Tailored to you Easy to navigate And, because it’s an endless resource with instantly actionable content, that means you stay on the site much longer. It’s simple, but it’s effective. You need to give people a reason to stay on your site, because they’ll easily find a reason to leave. Does your #blog #UX  taylor to personalization? It can help you grow...What It Means For You... Where you can, personalize your experience. Segment your email list to fit different sections of your audience and their interests. Whether you’re a retailer, a blogger, or anything else in between, there are different reasons everyone visits your blog. So, do your research to find them. And, make sure your blog is easy to navigate. There is nothing worse than a blog site that’s clunky and hard to find your way around. If not for user experience, do it for SEO. Because the cleaner your site structure, the easier it is for Google to crawl it. John Romaniello:  People Crave  A Personal And Likable Brand John’s blog and site, Roman Fitness Systems, is personal branding perfection. He’s taken what could have been another drab, boring fitness site, and turned it into something spectacular. To give you a little feel of that, take a look at this excerpt from the About section on his blog: Love it or hate it, it’s unique and attention grabbing. And, he also does everything you’ve seen so far in this article, too: He focuses on one  social network:  Facebook. Remember that this is the social platform that he's found to work best for him. Play around with your social networks and test them. His site can be personalized to the fitness goals of the user: And, he consistently turns out long-form, valuable articles. #8. Use Your Blog To Build A Personal, Likable Brand But the real takeaway from John’s blogging success isn’t just in how well he does all these things. It’s the personal brand he’s built. Because people don’t just come for the knowledge bombs- they come for him. With a close look at the blog, you can see not all of the content is to do with health and fitness. Instead, he focuses on the attached subjects to it that he, and his readers, care about. Things like: Confidence Life skills Cooking Sex And, not only is this done in an informative way, it’s also done in a charming, funny, sometimes controversial way. Whether that’s through a Facebook post or the headlines he chooses for all the articles on his blog (even the guest posts). He always makes decisions, and chooses content, that builds his personal brand. By creating such a strong, audience splitting tone of voice, he rallies people towards him (or pushes them away from him). Which is exactly what makes his blog remarkable. Want to be a successful #blogger? Your audience craves personality.What It Means For You†¦ Building a personal brand- or a clear brand identity- is a must. It doesn’t have to be as quirky or controversial as John’s, but it needs to be a little more than the usual beige personality that brands go for. Pick a side or a stance on your niche and run with it. Hammer it into all of your content, from the small pieces on your site, through to your blog posts and social media updates. It’ll galvanize people around you and create an aura people want to associate with (or get the hell away from). Recommended Reading: How To Make Personal Branding Work For You How To Write Exciting Content Even If You’re In A Boring Industry Stuart Walker: Focus On Providing Value Rather Than Virality Stuart’s site, NicheHacks, has seen rapid success over the course of the last few years. In fact, in 2 years alone, he’s managed to build this site to generate more than  $80,000 a year. Now, as a disclaimer, I’m part of his writing team, so I’m a little bias to the charm of this blog. But the following he’s built over the last few years, and the critical acclaim the blog has started to receive, goes above and beyond any of the nice feelings I get in my belly when I think about it. For example, his Mastermind Group on Facebook alone has more than  10,000 members. So, how has he managed to build such a successful blog? #9. Give  Away More Than Just The Milk You’ve heard the saying, â€Å"Why buy the cow when you get the milk for free?† before, right? Lots of bloggers and marketers believe this to be true. That you need to save your best, and most valuable content for your paid content, because it’s stupid to give away your knowledge for free. But, that’s not a belief he shares. The average length of content there is around 3,000 words (I used to write him a 5,000-word epic each month), and he covers any topic a niche marketer might ever need. Just look at this list of his most popular content. Any of these could easily become a downloadable product to sell to people: #10: Shooting For Virality Is A Waste Of Resources While this might not equate to a lot of social shares (his average is only 85 per post) what it does equate to is massive engagement, email subscriptions, and conversions into sales: Like Matthew Woodward, Stuart Walker doesn't focus his energy on creating tons of social shares for his content. Instead, he focuses on providing valuable information he knows his audience will seriously dig. What It Means For You... As odd as it sounds, give away your best content for free. Let people see that you can guide them to success and you have their best interests at heart. And, do it all as frequently and often as possible. By doing this, you build more trust, boost engagement and create a feeling of authority around yourself (or your brand). The more trust you have, the better your bottom line will be. Recommended Reading: 5 Things That Will Change Your Mind About Long Form Content Marketing Jeff Goins:  Authenticity Is An Audience Magnet Jeff’s blog is all about the art, craft, and lifestyle of being a writer. And, as you know as a writer yourself, good blogs about that are few and far between. Understanding how he’s built his blog doesn’t require a lot of stats and figures and fancy data breakdowns, either. Even though his stats are impressive- an average post gets 423 shares. What truly makes Jeff successful is how he approaches his content. Because all of it is aimed at empowering you- yes you, sitting there, right now- to achieve whatever it is you want to achieve. #11. Authentic, Transparent, And Personal... He grabs your attention with stories, both personal and of others, to maintain  your attention and keep you on the page: His stories are  insanely powerful because they give  authenticity to everything he does. That also  taps a deep psychological need of people. There’s a high level of transparency in what he does, too. He’s open and honest with his readers about everything, and even makes open commitments to his readers. And, he even goes out of his way to nurture relationships with people away from his blog, by communicating with followers, friends, and fans on their own Facebook feeds: So, where a lot of bloggers go for stardom and distance from their audience- like a performer on a stage or screen- Jeff aims to connect and become a friend with them and to get involved with them beyond his blog. What It Means For You... Break the fourth wall. Connect with your audience on a different, more personal level beyond the realm of your blog and its posts. But when you are writing your posts, aim to put yourself into your posts. Share stories and events and emotions that come from deep within you, or your brand, too. Gretchen Rubin: Create Content That Stands Out From The Noise If you don’t know Gretchen from her blog, you might know her from her book, The Happiness Project. A lot of blogs out there tackle to topics of happiness, habits, and personal development. But few of them do it as successfully and enthusiastically as Gretchen has over the last few years. She has frequency and consistency down to a T  by posting every day of the week. But what really makes her content special is the content of her content. She  treats herself as a case study all of the time†¦ #12. Breaking The Content Mould Where most blogs churn out content like, 5 Ways To Be Happier Today, and the yawn-inducing, 10 Habits Of Happy People, Gretchen grabs the topic by the scruff of the neck and creates content you can use. A few examples of her recent headlines are: Agree, Disagree? â€Å"Forming New Habits Can Actually Be Fun.† Always Late? 9 Tips for Overcoming Chronic Lateness. Do You Ever Get a Huge Pleasure Just From Looking at a Particular Object? What? She case studies herself, and others, to create actionable real world advice that’s proven. Not nice-to-knows or the occasional motivation booster. These posts work, and have been proven to work. And that’s why those articles get the most traction and shares. What she’s done, remarkably, is break the mould of her niche and create content of a different kind. As Seth Godin would term it, she’s created a ‘Purple Cow’ in her niche. What That Means For You... Look at your competitors and what they’re doing. Then, make it better. Improve on it. Break the mould and give them more than they’re getting elsewhere. It’s the only way to stand out in a more and more cluttered blogosphere. Recommended Reading:  How To Use The ‘Skyscraper Technique’ To Improve Your Content Marketing How To Be A Successful Blogger (In Short, So You Don’t Forget) That was a monster post, wasn’t it? I hope it was as enjoyable to read as it was for me to research and write. Let’s look at the key points of how to be a successful blogger one last time, so you don’t have to go through the whole post again: #1. Be Consistent: With your tone and with your schedule. When people know what to expect from your blog, they’ll be dying to come back every week. #2. Share Your Advice Frequently: Your audience will come back if they can expect new content often. Plan a blog posting schedule that shares great advice frequently to build a loyal following. #3. Focus On One Social Media Channel: Don’t spread yourself too thin, get a foothold on one channel, and then grow from there. #4. Engage Your Audience: Get to know them. Understand them. And, ask them what they want. It’s better to create a small army that loves you then try and please everyone. #5. Outreach: Get out there and network. Guest blog, comment and share. Make your name known by relevant people with similar audiences. Your next big hit may only be a conversation away. #6.  Personalize: Make the experience as tailored to your reader as you can. And, segment your mailing list accordingly. #7. Focus On User Experience: Make your blog easy to navigate and find information. Use blog categories and tags to group similar content. #8.  Create A Clear Brand Identity: Take a stance, find your tone and create something unique. Let people flock to you (or run away from you) based on how they feel about it. But always be unmistakably you. #9. Give Away As Much As Possible: Value will never die. And, you need to give it to your audience. The more you’re willing to share with them, the more they’ll trust you. #1o. Going Viral Really Doesn’t Matter: Most of the bloggers, from the biggest to the smallest, don’t have viral hits every time. Their average shares per post are always under 900. So don’t fret about it too much. As long as the number is going up over time, you’re okay. #11.  Be Authentic And Transparent: You’re not a movie star. You can connect with your audience on a more personal level. So, get beyond the computer screen and reach out to them and become a bigger part of their lives. #12. Break The Mould: Go above and beyond your competitors. Live and breath what you do and go to a level of depth that nobody else is willing to. It might be harder, but it’s definitely worth it. Now, where are you going to start? Let me know in the comments...

60 Synonyms for Trip

60 Synonyms for Trip 60 Synonyms for â€Å"Trip† 60 Synonyms for â€Å"Trip† By Mark Nichol Going somewhere? Consider being a bit more specific about what type of experience you’re going to experience: 1. Adventure: a trip involving some risk 2. Boat trip: see cruise 3. Business trip: a trip to another location for the purpose of conducting business 4. Campaign: a trip involving stopping at more than one destination to achieve a larger goal; originally, referred to a military enterprise of this nature 5. Circuit: a trip undertaken regularly as part of an official schedule 6. Commutation: see commuting 7. Commute: a regular trip taken back and forth, especially from home to work and back 8. Crossing: a trip, generally over a large body of water or through challenging terrain 9. Cruise: a trip conducted on a vessel on one or more bodies of water 10. Drive: a trip taken in a motor vehicle, often for the purpose of enjoying scenery and/or traveling to a place for enjoyment 11. Entrada: see expedition 12. Errand: a usually short trip to conduct business for oneself or another; earlier, meant a diplomatic mission 13. Excursion: a short trip taken for pleasure; also can mean a deviation from a planned or expected course; see also expedition 14. Expedition: a trip conducted for a specific reason, such as exploration or scientific discovery or to achieve a military objective; also, a jocular way to refer to a meticulously planned personal, family, or group trip (can also refer to those undertaking the trip, and, as the noun form of expedite, means â€Å"speed†) 15. Field trip: an officially organized trip undertaken by students or a group for educational purposes 16. Flight: a trip undertaken by air 17. Foray: a trip, perhaps one taken outside expected parameters; also, an attack or invasion 18. Grand tour: an extended trip often for educational purposes; also, a traditional extended trip around Europe as part of a British gentleman’s education and personal development 19. Hajj: a required trip to Mecca undertaken by Moslems (see pilgrimage); also, generically refers to a secular trip 20. Hike: a walk, often in the wilderness or an area set aside for outdoor activities, taken for enjoyment and/or exercise 21. Hop: a short trip, especially by air 22. Jaunt: a pleasure trip; originally referred to an exhausting trip 23. Journey: a trip; originally referred to a day’s travel (ultimately from the Latin term diurnus, â€Å"day†) 24. Junket: an official trip made at someone else’s expense, often with limited justification 25. Long haul: an extended trip 26. Migration: a trip to another location, either to settle or, for animals, to avoid a period of adverse weather conditions 27. Mission: a trip undertaken for a strategic objective 28. Odyssey: a long, arduous trip involving perils and/or resulting in enlightenment 29. Outing: a short pleasure trip, especially to enjoy the outdoors; also an athletic performance or event, an appearance or performance by a writer or performing arts, or the identification by others of a public figure who had been concealing their homosexuality 30. Overnight: a trip involving participants staying at the destination until the next day 31. Passage: a trip usually by air or sea; also, accommodations during such a trip 32. Perambulation: a trip on foot 33. Peregrination: a trip, generally on foot 34. Pleasure trip: a trip taken for enjoyment rather than for a practical purpose 35. Pilgrimage: a journey to a sacred place or to a location that has significant personal meaning 36. Procession: a trip, often involving multiple travelers and complicated preparations, often of an official or ceremonial nature 37. Progress: see circuit, expedition, and procession 38. Quest: a trip with the objective of finding something or making a significant literal or figurative discovery 39. Ramble: an aimless or loosely organized trip 40. Ride: see drive; also, a similar trip on another type of vehicle or mounted on an animal 41. Road trip: a self-organized trip involving extensive travel in a motor vehicle 42. Round trip: a trip that culminates in a return to the starting point 43. Safari: from a Swahili word for â€Å"journey,† taken from Arabic; connotes a hunting trip, especially in Africa, though in many present-day safaris, the shooting is done with cameras, not guns 44. Sail: a trip on a sailboat or sailing ship 45. Shlep: an arduous trip; also means â€Å"a loser,† and as a verb means â€Å"to carry or drag† 46. Slog: see shlep 47. Spin: see drive 48. Survey: a trip undertaken to observe phenomena and/or record data 49. Tour: a trip involving stops at multiple destinations, often organized by a company or organization for paying participants; see also â€Å"grand tour† 50. Tramp: a walking trip; also used in the phrase â€Å"tramp steamer† to denote a freelance cargo ship 51. Transit: see crossing 52. Travel: generally used in plural form to describe one’s experiences going on trips 53. Traverse: see crossing 54. Trek: to take a trip or migrate, with a connotation of length and difficulty 55. Vacation: a trip taken for leisure as a respite from work or from normal life in general 56. Venture: see adventure 57. Visit: a trip undertaken to spend time with friends or family 58. Voyage: originally, any long trip, but now confined to those over a large body of water 59. Walkabout: a migratory trip in Australia 60. Weekend: a trip away from the usual environment between one workweek and the next Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:Disappointed + PrepositionWriting Styles (with Examples)

Competition Theories Essay Example | Topics and Well Written Essays - 1000 words

Competition Theories - Essay Example The primary role of government then is to ensure the flexibility of the market through supply-side policies. There were three main theories used to justify this - Free Market Theory, Say's Law, and the Quantity Theory of Money. In the Free Market Theory, it is assumed that if they economy were left to fend for itself, then it would tend to full employment equilibrium. For instance, in a classical scenario a surplus of labor equates into unemployment, which results in falling wages. Once wages fall, there would be an increased demand in labor, and hence equilibrium is achieved. Say's Law (named after 19th century economist Jean Baptiste Say) argues that "supply creates its own demand", and gives credence to the traditional belief that the economy will make provisions for full employment. It states that an increase in supply will always have a resulting increase in demand, and since there will be no shortage in demand jobs will always be available. Unemployment would thus be temporary as the pattern of demand adjusts itself. Lastly, the traditional view of inflation is based on the Quantity Theory of Money. Quite simply, this outlines that an increase in the money supply would lead to inflation. Thus, if the money supply could be controlled, inflation would be at a low. The Neoclassic approach to perfect competition essentially defines a competitive market as one in which there are a large number of small firms, all selling a homogenous good and possessing perfect knowledge. Using this analysis, it is the structure of the market which determines the inherent competitiveness of the market. The Austrian school of thought firmly rejects this. Hunt (2000) states that the "Austrian school's theory of competition is noted for its insistence that competition is a process, and is not a thing, place, or collective entity." (p. 26) To the Austrian economist, competition is defined by rivalrous behavior, meaning competition is simply offering better deals than the prevailing competition. Competition arises from one firm establishing a pronounced differentiator that is parlayed into a sustainable competitive advantage against other firms. Now, because firms in the real world do not have access to perfect information, the viability of a competitive strategy wou ld not be known. Ergo, if one is to assume perfect knowledge, then in essence you are placing by the wayside the pressing quagmire that competition is supposed to solve. Consumer preferences are not handed on a silver platter, by taking part in the competition process firms discover them. Likewise, the cost-effectiveness of a firm's technology is never freely provided, this is something that is learned as well. This makes the basic tenet of the Austrian theory of competition as "knowledge-discovery" - the challenge of working one's way through relatively incomplete information. In relative comparison, the Post- Keynesian theory of competition revolves around the premise of each plant being built on a scale lower than the optimum one. Soon after, the long-term average cost is prone to decrease and may lead to significantly increasing returns. Straffa (1926) put it succinctly in stating that "firms operating under perfect competition must be subject to decreasing returns of scale, and that increasing returns would only exist in the presence of a monopoly. (p. 535) The foundation of the Keynesian theory

The Baptism Debate Research Paper Example | Topics and Well Written Essays - 1750 words

The Baptism Debate - Research Paper Example It is, in effect, an initiation into the Christian religion. This discussion examines the history of Baptism as referenced in the Bible, the various ways the ritual is practiced by differing sects of the Christian Church and provides an explanation of its significance in contemporary times. In addition, the paper analyses the differing nuances of its meaning within the Christian religion. The Old Testament does not specifically reference Baptism. The ritual is explicitly of New Testament origin. However, there are mentions of water being used in purification of soul ceremonies which became inserted in the Christian Baptism ceremony. â€Å"I will sprinkle clean water on you, and you will be clean† Ezekiel 36:25. 1 Baptism in the New Testament was introduced by John the Baptist who was an undetermined relative of Jesus. John practiced Baptism for people who wished to repent their sins and receive forgiveness by fully immersing them in the Jordan River. This practice of absolving sin by water would become the founding concept for the baptismal ritual and a significant, though not only, component of modern baptism. John baptized his relative Jesus in the Jordan River as he had many others even though, according to the Bible, Jesus was without sin. This act would become a principal aspect of Jesus’ ministry therefore a principal part of the Christian religion. This occurrence also marks the emergence of another aspect of the Christian religion, the Holy Trinity. The son, Christ, heard the Father’s (God’s) voice while the Holy Spirit â€Å"descend[ed] on him like a dove† Mark 1:10. 2 There does not exist specific instructions on how Christians should practice baptism in The New Testament, but within its pages are insights regarding how Jesus and his disciples perceived the act. Christians may only utilise conjecture regarding the suitable method of procedure and connotation of the baptism ritual by examining the numerous Biblical ve rses which refer to this sacrament. Nicodemus said to Him, â€Å"How can a man be born when he is old? He cannot enter a second time into his mother's womb and be born, can he?† â€Å"Jesus answered, Verily, verily, I say unto thee, except a man be born of water and of the Spirit, he cannot enter into the kingdom of God.† John 3:5 â€Å"Go ye therefore, and teach all nations, baptizing them in the name of the Father, and of the Son, and of the Holy Ghost.† Matthew 28:19 3 The interpretation of the verses related to baptism, as do all other verses of the Bible, vary widely, person to person, and sect to sect and are subject to modification throughout the years and continue to be disputed. An early interpretation of the baptism ritual was penned by the Apostle Barnabas in the First century. â€Å"We indeed descend into the water

Growth And Development Of Entrepreneural Ventures Essay

Growth And Development Of Entrepreneural Ventures - Essay Example This research will begin with the statement that every business is expected to have certain codes of ethics, which define the kind of interactions that its staff is to have in the course of its business practices. The business that has certain codes of ethics often perform outstandingly in their functions, they products high-quality goods and most preferred by clients. In showing a preference for the products and services made by these businesses. Customers understand that they follow the laid down procedures and standard in executing their functions. Adherence to codes of ethics makes business organizations carry out proper social responsibility programs through which they communicate and show their commitment to the welfare of its workers, other stakeholders, and the outside community. Most businesses that do not have codes of ethics often find themselves in various breaches of the law, forcing them to engage in various lawsuits. Creditors sometimes sue the business for failing to abide by the terms and conditions of sale agreements; additionally, workers sometimes have various issues concerning contractual agreements and remuneration. Ethical issues have special legal provisions to ensure that business organizations that do not live by the law are punishable according to the laid down legal structures. Google Inc., is a multinational American corporation that specializes in offering internet-related products and services. These products include search engines, cloud computing services, online advertisements and various types of software. Most of the products that the company specializes in originated from AdWords. Since the company was incorporated, it has enjoyed consistent growth, managing to become one of the greatest companies in the world that offers internet and related services. The persistent growth has seen the company manage to establish a chain of products and services to take advantage of the ever-increasing internet needs by people worldwide, wh ich are now turning to the internet as the sources of economic livelihood.

Evaluating a Website for Credibility Coursework Example | Topics and Well Written Essays - 500 words

Evaluating a Website for Credibility - Coursework Example As such, engaging with the United States federal programs designed to diminish its occurrence and provide adequate funding to treat its symptoms is of essential interest to this particular author. The authority of the webpage in question is of course established due to the fact that it is government sponsored. This level of authority allows the website to be represented alongside other websites involving AIDS information and represented in a highly positive light. Furthermore, the information that is represented is useful; however, it is somewhat limited with respect to its application. What is meant by this has to do with the fact that the website, and its entire focus, is of course placed with regards to ameliorating aids within a domestic context – not a global one. Furthermore, the objectivity that website is able to generate is one that is severely limited due to the fact that the domestic focus necessarily places a different spin on the way in which eight information is represented and the prescribed suggestions/involvement that the federal government takes in seeking to ameliorate this particular hardship on domestic help. In terms of ease of navigation, this is one aspect in which the particular website in question excels. Due to the fact that the web designers focus upon simplicity rather than a graphical user interface that was engaging, the ease of navigation is second to none (Meekly, 2009). Similarly, as with all government websites, a relatively robust privacy and security policy seeks to ensure that user information they might be sharing with the website will remain confidential and not shared with third parties. Furthermore, the website is beneficial in terms of three distinct aspects that could facilitate and increase the level of understanding within the nurse or allow them to integrate with the needs of the patient in a more full and complete manner.

Do men make better managers then women Essay Example | Topics and Well Written Essays - 500 words

Do men make better managers then women - Essay Example This essay starts by explaining why men earn more income than women. Women don’t even work because they don’t have any chances to get a job. Therefore, people can’t judge whether women could be good managers or not depending on this assumption. Secondly, it will give an example of women who are able to open their own businesses by themselves would be shown with a case of successful businesswoman named Martha. The final parts of essay will introduce concluding ideas about different perspectives on job criterion depending on characteristics between the genders. Until middle of the18th century, before the start of industrial revolution, most of the occupations were relative to agriculture, livestock and fishing-related industries. (Lambert, 2013). Therefore, those types of jobs required relatively strong physical abilities than sophistications so it could be assumed as unsuitable for women but attractive for men. For that reason, most of men tended to be breadwinners who earned money for their living, and naturally women did housework and took care of their babies at home. Thus, most of establishments and rulers were men, and they ignored women’s abilities since people have regarded women, as they were not able to work like men in workplaces. Hence, it was more and more difficult to earn money for women by themselves, and if women involve in working places, their working efficiency cannot be equal to or better than the men’s, so they have paid lower wages than men’s have. Eventually, doing housework gradually became ste reotyped to women. This meant that men moved away from chores related with house. For those reasons, there were almost never women managers in the world. Understandably, it was impossible to make a judgment that which gender possesses better management skills. However, as time passes, the types of jobs get extremely varied from physical production and supply focused works to social and ethical concerned works. This

Evaluating a Website for Credibility Coursework Example | Topics and Well Written Essays - 500 words

Evaluating a Website for Credibility - Coursework Example As such, engaging with the United States federal programs designed to diminish its occurrence and provide adequate funding to treat its symptoms is of essential interest to this particular author. The authority of the webpage in question is of course established due to the fact that it is government sponsored. This level of authority allows the website to be represented alongside other websites involving AIDS information and represented in a highly positive light. Furthermore, the information that is represented is useful; however, it is somewhat limited with respect to its application. What is meant by this has to do with the fact that the website, and its entire focus, is of course placed with regards to ameliorating aids within a domestic context – not a global one. Furthermore, the objectivity that website is able to generate is one that is severely limited due to the fact that the domestic focus necessarily places a different spin on the way in which eight information is represented and the prescribed suggestions/involvement that the federal government takes in seeking to ameliorate this particular hardship on domestic help. In terms of ease of navigation, this is one aspect in which the particular website in question excels. Due to the fact that the web designers focus upon simplicity rather than a graphical user interface that was engaging, the ease of navigation is second to none (Meekly, 2009). Similarly, as with all government websites, a relatively robust privacy and security policy seeks to ensure that user information they might be sharing with the website will remain confidential and not shared with third parties. Furthermore, the website is beneficial in terms of three distinct aspects that could facilitate and increase the level of understanding within the nurse or allow them to integrate with the needs of the patient in a more full and complete manner.

Ford Pinto Ethics Essay Example | Topics and Well Written Essays - 500 words

Ford Pinto Ethics - Essay Example The other three survived only because special measures had been taken to prevent the rupture of the tank such as (a) plastic baffle between the axle housing and the gas tank (b) steel plate between the tank and the rear bumper and (c) a rubber lining in the gas tank. The results of the test therefore show clearly, that the fuel tank failed, yet the Company did not take any action to remedy the defect. Three of the cars fared better when some special measures were introduced, and the Company had this evidence on hand as well but this still did not factor as significant enough to merit some remedial work being carried out by the Company before getting the cars on to the market. Ford was therefore deficient in its duty of care, because when faced with such results, it should have taken greater care to ensure that the defect in the fuel tank was remedied. Secondly, there are ethical issues that need to be considered as well. The crash test results suggest that there was a danger posed to life and limb as a result of the defective fuel tanks. The question of ensuring safety of future consumers and users of the cars should have therefore been paramount in Ford’s decision as to whether to continue manufacturing the Pintos or not. However, in arriving at the decision on whether or not to market the Pintos despite the defect in the fuel tank which had been discovered, the Company had decided that in order to be competitive, the car should not cost more than $2000 and weigh more than 2000 pounds. This raises the issue of whether Ford considered its competitiveness more seriously or whether it valued the potential loss of life more seriously. Had the latter been the case, it would have taken steps to ensure that the fuel tank was replaced with a rupture proof fuel tank, which would have been somewhat more expensive. It would have als o rendered the Pinto less competitive because it would have used up

Creating False Memories Essay Example for Free

Creating False Memories Essay The brain works in odd ways. The article entitled â€Å"Creating False Memories†, by Elizabeth F. Loftus, is an article about just that. The studies included in the article are proof that the brain can twist certain memories in order to fit them to a suggestion made by someone else; or a suggestion can create entire false memories. Some people are more susceptible than others to â€Å"remember† a false memory when a suggestion is made, but it is likely that anyone could â€Å"remember† a false memory. The article seemed to point out that older memories that would be less clear to begin with, such as childhood memories, are easier for suggestions to twist than a memory that happened in recent years. While reading the section subtitled â€Å"Imagination Inflation†, it became obvious that even one that was reading the article, if one took the example suggestions given in the article, then it would be incredibly tempting to remember things that were imagined. One would realize that it was only imagination at work, but if asked a few days later what was remembered about it, it would be easy to believe that it was a real memory. How can one truly distinguish between memory and imagination? Then again, is the memory of an act of imagination not a true memory in itself? There are many ways that one could be confused on this subject, because technically, memories of imagined things can be true memories. Memory and imagination are so closely related that it would be very difficult to tell the difference between the two. What was especially incredible about this article was the section subtitled â€Å"Impossible Memories. † Individuals actually remembered aspects from their second day of life, even though this is medically impossible. It is common knowledge that people cannot begin to form memories that would be remembered into adulthood until the age of two or three. Yet, given a suggestion, people will just run with it. It could be the â€Å"imagination inflation† theory at work, and it probably is. Many people are influenced daily about what happens when children are born or how children are taken care of in a hospital right after birth. People hear stories, see the scenario in television and film, and perhaps have been there when a sibling was born. However, can certain people actually remember their births or shortly thereafter? After all, there are exceptions to every rule. This article made for fascinating reading. The studies used are impressive and it makes sense. It is hard to believe that psychiatrists can, either knowingly or unknowingly, give their patients suggestions in order to create false memories. How many people are really aware of what others say to them or how it might affect them? The article is compelling and it makes one think twice about how their brain works. It makes one think about how many of the â€Å"memories† one believes are true memories from childhood are actually true memories or false memories. Where childhood is concerned, most individuals have to rely on parents or relatives to relay stories, but what if those memories are inaccurate? This is the point of the article. The human brain is so complicated and delicate that if one is not careful who knows what kind of damage can be done. Loftus, Elizabeth F. â€Å"Creating False Memories. † Scientific American. 277. 3 (September 1997): 70-75.

Pros And Cons Of Delegating Human Resources Management Essay

Pros And Cons Of Delegating Human Resources Management Essay A line manager is responsible for an employee or a work group who do not have any managerial responsibility. Some of the daily duties that a line manager undertakes are people management, dealing with customers/clients, monitoring work process, measuring operational performance, organising allocation and rotas and monitoring absenteeism. Although line managers play a vital role in bridging the top level management and the lower hierarchical staff on a daily basis, it is seen that most of the line managers, however, may not have formal management education because he/she is generally promoted from within. Due to the daily and frequent contacts between the line managers and the staff to whom he/she is responsible, it has been a more common practice to see the line managers undertaking several human resources responsibilities including recruiting and selection of employee the function otherwise used to be exclusively of the human resource department in the past. This is widely practiced lately mainly because of the fact that the line managers have a better understanding of the job that needs to be carried out in order to match the corporate strategy and operations strategy of the organisation. With the prevailing frequent communication between the line managers and the employees, it also contributes towards increased morale in the employees ensuring a higher productivity and competency of the employees and enhanced focus on customers. Since most of the line managers do not have formal management education, they might not be fully reliant on the managerial tasks that they perform and hence they have drawback in their undertaking of human resources tasks although they have added value to the human resources professionals by allowing them to invest their time on more strategic issues. Pros and Cons of Delegating Human Resources roles to Line Managers Cons Increased speed of decision making Line management responsibility for people issues Local management accountability Potential cost savings Strategic role for central HR/IR Short lines of communication Lack of time to perform HR duties Increase in line managers workload Additional costs of training managers Increase in grievances/tribunal cases Potential for HR/IR to be marginalized People management not considered to be part of the line managers job Pros: Increased speed of decision making: Line management responsibility for people issues Local management accountability Potential cost savings Strategic role for central HR Short lines of communication B. Cons: Lack of time to perform Human Resources duties Increase in line managers workload Additional cost of training line managers Increase in grievance/tribunal case Potential for HR to be marginalised People management not considered to be line managers job The people and performance research carried out for the Chartered Institute of Personnel Development (CIPD) by a team at Bath University (Hutchinson, 2003) found that the line managers played a vital role in terms of implementing and enacting HR policies and practices. They found that where employees feel positive about their relationship with their line managers they are more likely to have higher levels of job satisfaction, commitment and loyalty which are associated with higher levels of performance or discretionary behaviour. Discretionary behaviour is defined as that which goes beyond the requirement of the job to give extra performance which can boost the bottom line. Line managers also play the strongest part in structuring peoples actual experience of doing a job. According to an online survey of 121 organisations, collectively employing almost a quarter of a million people, shows that four in five (80.2%) organisations have devolved responsibilities such as managing flexible working requests and handling grievance and disciplinary procedures to line managers over the past few years. And two in three predict the role of line managers will take on even more HR functions over the next few years. (Williams, 2008) Also, another interesting finding was that the line managers claimed to be satisfied with the HR responsibilities that have been devolved to them and are keen to take on activities that relate explicitly to the development of their team. Most line managers report working closely with their HR counterparts and see the configuration moving towards a partnership. The line managers main concern is that a lack of support from HR during the delivery of the service can detract from the overall effectiveness. They also note that junior level line managers are likely to feel less supported by HR and comment that it is merely their high level position that drives the HR-line partnership in their situations. (Susan Whittaker, 2003). The role of line managers in both public and private organisations has changed quite significantly in recent years. The line managers have been allocated more responsibilities and are accountable not only for budgeting and allocating of resources, but most importantly for people management issues as per Hoogenboorn Brewster (1992.). According to some sources such as Storey (1992: 190), he argues that line managers may well be playing a far more central role in labour management than HR personnel. Whereas another source, Hales (2005) traces the greater involvement of line managers in HR issues to two developments. He argues that the line managers have been taking on the role of a coach , conductor or a leader of a highly motivated team as a result of the spread of Human Resource Management and the adoption of more participative forms of management concerned with securing high performance through commitment rather than control. Human Resource Devolvement has led to line managers acquiring middle management functions and becoming mini-general managers accompanied by the loss of supervisory functions downwards to work teams. It is hence more appropriate for line managers to take responsibility for people development since they operate alongside the people they manage and therefore it is argued that that their reactions are more immediate and appropriate (Whittaker and Marchington, 2003). Initial research indicates some positive support for line manager HR involvement. Hutchinson and Purcell (2003) found that line manager involvement in coaching, guidance and communication positively influences organisational performance. Likewise, a case study of line manager involvement in HR in the NHS by Currie and Proctor (2001) found that line managers are important contributors to strategic change when provided with discretion in implementing HR strategies within their own work groups. Whittaker and Marchington (2003) maintain that line managers increasingly welcome HR responsibilities and are prepared to take them on as they add variation and challenge to their work. Gibb (2003) argues that requiring line managers to be more involved in the HR issues may also lead to a transformation of managers own attitudes towards HR, organisational change and thus a transformation of human relations at work (Gibb, 2003). By increasing line manager involvement in HR, it is argued that better workplace conditions will result as line managers have better understanding than specialists of the type and range of interventions needed. In this pursuit, line managers are assisted by more effective and user-friendly human resource information systems, new technologies and Human Resource call centres, making it possible for line managers to handle some HR work without the assistance of Human Resource Department. It is seen that a speedy resolution of conflicts and lower rate of employee turnover is possible by moving Human Resources responsibilities closer to employees through line managers. Indeed, providing greater authority to line managers and encouraging greater initiative taking may address a long-standing criticism levelled at HR departments; namely a lack of appreciation of the immediacy of the line managers problems (Harris, L, Doughty, D. Kirk, S. (2002). According to Maxwell and Watson (2006), business partnerships between HR specialists and line managers have emerged as the dominant model for Human Resources operations within organisations. Similarly, Ulrich (2005) outlines the role of HR Strategic Partners as working alongside line managers to help them reach their goals by crafting strategies to maximise productivity through alignment of corporate resources to these goals. We can hence understand that devolving HR responsibilities to line managers offers a number of benefits to organisations. A greater freedom to HR specialists to engage with strategic issues is provided enabling them to forge closer relationships with line managers and a partnership model towards managing employees is developed. Similarly, line managers understand and appreciate the complex nature of dealing with the employee issues and become more encouraged and involved in everyday workplace management tasks. However, line managers have pointed various issues concerning HR involvement despite the above mentioned benefits of participating in HR activities. It will obviously increase their workload by getting involved in HR tasks. Increased workload leads to feelings of incompetence among line managers and reluctance to take responsibility for devolved HR activities. Indeed, this has led to feelings amongst some line managers of being dumped upon (Renwick 2003: 265) or pushed upon to take new HR responsibilities (Harris, L, Doughty, D. Kirk, S. (2002):) due to a climate of fear and mistrust driven by HR. The experience and ability of line managers to take responsibility for HR issues may present a major barrier to devolvement. Both Whittaker and Marchington (2003) and Hailey, V.H., Farndale, E. Truss, C. (2005) suggest that line managers skills and competence in HR practices may be limited and a lack of training in this area will undoubtedly affect a line managers overall effectiveness. I ncapability and misunderstanding of HR practices on the part of line managers will prevent the organisation from developing a strong learning culture (McCracken and Wallace, 2000) with McGovern et al. (1997) arguing that a lack of training may lead to inconsistencies in implementing organisational HR policies potentially exposing the organisation to lawsuits and employment tribunals. Their research though, indicates that management development is not a priority for the top management and reliance on the notion of trial-and-error is prevalent in organisations. Furthermore, the failure of organisations to take a long-term developmental view is exposed by a reluctance to set aside a specific budget for training and the belief that management development is the individuals responsibility. Many line managers get under pressure to meet operational targets, and often struggle to fulfil their people management duties. This is partly because they are not equipped with the tools, skills and knowledge they need to be effective. As a result, managers sometimes effectively abdicate responsibility for aspects of people management. A commonly used phrase is thats HRs job often tends to be heard a lot in many companies whether relating to employee development, managing an individuals performance or dealing with absenteeism issues. Recent research involving nearly 3,000 employers by the Work Foundation and the Institute for Employment Studies found that organisations with a comprehensive, structured approach to people management, covering areas such as recruitment, development plans and employee appraisals, perform better than those without, as indicated by higher profits per employee, higher profit margins and ultimately higher productivity. Sometimes its easy to be critical of managers, but often theyre not properly equipped to be effective. Investment in management training requires clearly set-down policies and procedures. There appears to be lack of clear guidance and easily accessible information, its not surprising that many line managers response when an issue arises is either to pick up the phone to HR or to ignore the problem and hope it would goes away or transfer responsibility to someone else. It is interesting but to be fair to line managers, sometimes part of the problem may also lie with the HR department itself. For all the talk about wanting to devolve more responsibility to the line, in practice HR professionals are sometimes reluctant to trust line managers to manage. They are unwilling to give managers the tools and information they need to do the job effectively: after all, knowledge is power, and by being the gatekeepers of all information relating to employees, policies and processes, HR may feel that it has power. This is clearly not in the long-term interests of the HR function. HR teams must realise that if they are to fulfil their potential and be true partners to the business, then they need to trust their managers with the day-today stuff. This doesnt mean being unsupportive but continued support to line managers to assist them with responsibility for the way that people are managed. It does mean defining strategies and policies and then putting in place the frameworks and the systems that enable managers to take accountability for the day-to-day execution but in a controlled, informed and effective way. Line managers must aim to be more accountable whereas HR professionals being more strategic could assist when working together. Better solutions are needed to support key people management processes and its likely that intelligent use of technology is likely to represent at least part of the answer. Technology-based services offer organisations the potential to give much greater support to their line managers, but in a highly cost-effective way. Line managers can be given tools to walk them through common processes, access to comprehensive information about their employees, guidance on how to manage effectively, and prompts when tasks or actions are due all accessed via a single web-based service. In view of the above, making line managers responsible for the delivery of HR can be complex. Line managers may not possess the required skills needed to implement HR initiatives and may feel ill-equipped or insufficiently trained to accept responsibility for day-to-day HR tasks. Devolving HR responsibilities may also represent a lack of appreciation of the workloads, time pressures and overall priorities of line managers threatening the overall standards of HR delivery across the organisation and diminishing the value of HR. It is found that getting line managers involved in HR tasks is a step towards achieving a more strategic, value-added approach to managing employees. Line managers play an important position in the organisational hierarchy and can directly affect the quality of front-line services. It will greatly increase the existing pressures of excess workload and the need to deliver on short-term priorities by devolving line managers with HR responsibilities. It will also mean the requirement of display of a higher level of HR competency by the line managers which calls for the need for high-quality training programmes for line managers to ensure that they feel confident in discharging their new HR responsibilities. Such training may help organisations avoid costly litigation and damage to their public reputation. Therefore, HR professionals must engage with line managers and develop a partnership to bring about a speedier resolution to workplace conflicts by allowing line managers to seek guidance and advice whenever required thereby making line managers more responsible for HR.

Relevance of Julius Caesar to Contemporary Society :: Julius Caesar Essays

Relevance of Julius Caesar to Contemporary Society Symbolism is a major aspect of writing. Whether obvious or subtle, authors use it as a way to extend their works beyond just the time period they're writing their piece in. Also, it allows the reader the opportunity to substitute his own ideas into the story, which makes the story more personal. The characters and situations in Julius Caesar can be twisted to tell of contemporary society. The persona of Julius Caesar represents many things in Shakespeare's play, among which are ambition, power, and impending disaster. In today's society, he can stand for the Human Genome Project. Although the Genome Project promises to spawn cures for genetic diseases, it also carries the fear of genetically enhanced humans. Like Caesar, the Genome Project seems to be boasting of benevolence while quietly ushering malevolence at the same time. Caesar's foils, Cassius and Brutus, can be found in the opponents of the Genome Project. Not only do individuals oppose the Genome Project, but also whole groups of peoples do. The main argument is that the Genome Project will allow scientists to genetically enhance humans and animals beyond what would be the average. They completely overlook the positive factors, such as the cure for genetic disorders. The way modern opponents of the Genome Project turn a blind eye to the helpfulness of the scientific breakthrough is like the way Cassius and Brutus turn away from the help Caesar might give Romans. Brutus differs from Cassius in that he genuinely weighs the profit of letting Caesar have rule over Rome. "It must be by his death: and, for my part, I know no personal cause to spurn at him, But for the general." II.i.10-12 However, he ultimately decides that the danger Caesar imposes is too great the risk. History is said to repeat itself. If the modern Julius Caesar is killed, many suffering people will never get the chance to live a normal life. However, perhaps genetically altered babies will be spared the pain of living a life branded as a science experiment. In the same way, Brutus and Cassius acted on the belief that the suffering of many people would be spared if they killed Caesar before the man had the opportunity to make Romans endure pain.

Music: the International Language Essay

Music is a part of people’s lives from all around the world. It has been around for at least 50,000 years and most likely originated in Africa (Wallin, et al. 1). There are several distinct genres of music. The most recognized forms in the western hemisphere are: classical, jazz, rock and folk, as well as others which are essentially branches from the four previously mentioned. Many career options exist for those wishing to pursue music, many of which require one or more scholastic degrees. In music, there are a plethora of diverse structural forms in which music is composed. A structural form usually describes the order the â€Å"sections† in a piece of music are written. Without composers, there would be little music today. Most composers have a unique style that they write in that can be identified by anyone with a trained ear. Music is constantly in an evolutionary state, and the music industry changes to reflect that. The future holds endless possibilities for the social and economical effects of new music. Musical notation was not always nice printed symbols arranged in an easy to read format. The Greeks were the first to implement a system for translating written work into sound. However this system made it difficult for someone to imagine the melody, and was extremely difficult to reproduce, and there were usually many errors on copies. The Romans used the first 15 letters of the Roman alphabet above the applicable words to determine pitch with the first letter as the low pitch and the 15th letter as the high pitch. Neuma, or Neumes, is a very peculiar notation used mostly by 6th to 12th century ecclesiastical writers. Deciphering this notation is essentially guesswork due to the number of variables affecting the sounds. (â€Å"Changes in Musical Notation†). Of all the genres of music, classical is the most distinct. It usually includes string instruments, French horns, and trumpets, as well as others. Rock music or â€Å"devil music† as some people refer to it, has become increasingly popular around the world since its inception in the mid 1900’s. This type of music is known to use electric guitars, drum kit, and vocals. Jazz also uses those instruments, but in a different way. In a typical â€Å"big band† jazz orchestra, there will be five saxophones, four trombones, four trumpets, a pianist, a drummer and a guitarist. The jazz style is quite different from that of other types of music. Normally, the first and third beat of a four beat measure are emphasized, in jazz the second and fourth beats are emphasized. In music, there are many formal structures (the way sections of a piece repeat) in which songs are written. Sectional form is a mixture of short chunks of a piece (DeLone. et al. 87). Vocal music often employs the use of the strophic form, which repeats the same section over again (AA†¦). Binary form, as the name might suggest, has two different sections played in succession (AB) or one repeated and then the other repeated (AABB). Similarly to binary form, chain form has three or more sections played in succession (ABC) or (AABBCC). Ternary, or tertiary form, similarly to binary form has two different sections, the difference being there is a â€Å"B† section sandwiched in between two â€Å"A† sections (ABA). Arch form has three different sections, one â€Å"C† section in between two â€Å"B† sections, which is then in between two â€Å"A† sections (ABCBA). Finally, rondo form, which comes in two varieties: symmetrical and asymmetrical. Symmetrical form is (ABACABA) as asymmetrical form is (ABACADAEA) (â€Å"Musical Form†). There are many fun and rewarding careers in music many of which involve working with an assortment of creative individuals. Composition, the art of writing music, is one of the more difficult, yet also more rewarding choices, although it is hard to make a living as a composer unless the utmost dedication is displayed. Teaching others music, either by instruments, theory, or otherwise, is an occupation in high demand around the United States (â€Å"Bachelor of Music†). Musicians are the key element of music, without them there would be no live music. Music therapy is one of the less known musical vocations. Music therapists help people with mental illness or disability by using music (â€Å"Careers in Music Therapy†). There have been many great classical composers, each with his or her own identifying characteristics in their writing. Johann Sebastian Bach is known for never leaving pauses in his music. However, George Frideric Handel writes so that there are moments where no notes are played (grand pause. ) Mozart has written over 600 pieces of music, all of which were written in one draft. Music is all about sound, and for a mostly deaf man, Ludwig Van Beethoven is quite an accomplished composer. The music industry is generally defined as â€Å"the businesses and organizations that record, produce, publish, distribute, and market recorded music† (â€Å"Music Industry†). There are four major record companies or â€Å"labels,† Sony BMG, EMI, Universal and Warner. In 2005, Universal dominated the United States market with a 31. 71% market share. In a close second came Sony BMG with 31. 71%. Warner firmly holds third with a solid 15% market share, leaving EMI to clean up with the remaining 9. 55%. Independent labels cover18. 3% of the US market, but there are many independent companies and none of which hold a candle to he â€Å"big four† (Cashmere). Music artists and record companies alike make most of their money from music sales, but with the rise of peer-to-peer file sharing networks, it has been increasingly popular to illegally download or, pirate, stolen music. According to the American Federation of Musicians, gross revenue for music drops about 20% annually due to piracy. In reaction to the horrifying statistics the Recording Industry Association of America or, RIAA, has taken a number of steps to fight internet piracy. One of their goals is to inform the public of the repercussions music piracy has on the individuals who earn a living from legitimate music exchange (â€Å"Online Music Piracy†). Jazz is the only style of music native to the United States of America. It is clear that many other genres thought to be â€Å"truly American† are actually just bits and pieces from the musical traits of other cultures. Jazz music is brimming with improvisation solos, where a musician is usually given a chord progression also known as â€Å"changes,† and the musician plays notes in the scale of the key given at the specified time. Although the ink on the page may say to play in C7 one could just as well play in Cm in stead. Jazz is also not bound to the â€Å"limitations† of other forms of music and will not always be cut up into easy-to-identify sections. One thing almost all types of music have in common is scalability, for example, there could be a single saxophonist playing â€Å"Harlem Nocturne† on a street corner, or there could be an 18 piece big band orchestra playing the same song in a concert hall. The same applies to classical music, but it is more common to see a street musician playing jazz than classical music. The invention of solid-state electronics brought on many changes. The music world was affected when someone figured that if you make a keyboard and set it so each key you press produces a different frequency at a line level current and run it through an amplifier, there will be an electronic piano-style keyboard! This device later became known as the analog synthesizer and was used in many performing bands. Several years later, digital sound synthesis technology made it possible to have hundreds of different â€Å"patches† on a keyboard, eliminating the need for expensive sound modules for analog synthesizers. Today, both technologies are used, but analog is mostly just used and built for historical and experimental purposes. Every kind of music requires an instrument, be it human vocal cords, a bassoon, or a microchip, at least one instrument is required. There are three types of â€Å"traditional† instruments. Brass instruments are devices in which sound is made by pressing the lips to the large end of an almost conical mouthpiece and buzzing the lips whilst blowing. Instruments requiring no buzzing are referred to as woodwinds. The sound can be made either by a single reed, where the layer places the top front two teeth on top of a tapered mouthpiece and presses the bottom lip over the bottom teeth contacting the reed and blowing so the reed vibrates in between the mouthpiece and the bottom lip. A double reed instrument has no mouthpiece, only two reeds that are pointed together at the end. The third form of woodwind sound production entails placing the lips one the near side of a hole in the mouthpiece and blowing air over the gap, just like making a glass bottle whistle. In music, there are two categories, one for the high society, and one for the low society. The high society music is that of the classical, baroque romantic and other such eras, are usually preformed in formal venues. In contrast, the low society music such as jazz, rap and hip hop could be preformed in places where formal etiquette is not present such as a casino, night club or parking lot. It is apparent that the average audience member of a classical performance will have an income higher than that of an audience member from a hip hop concert. By analyzing this data, musicologists have concluded that the class distinction is not related to the music itself, rather, the crowd associated with that type of music.